Sprout Entrepreneur Spotlight - Sensee

An interface that enables farmers to monitor water, power, crop health and animal wellbeing has been named one of eight start-ups selected to take part in the inaugural Sprout agritech business accelerator programme.

Masterton entrepreneurs Matthew Huck and Richard Hawkes created Sensee, which uses sensors to transmit data to a smart device, so that farmers could have access to a cost effective tool that allowed them to plug in and play wherever they were.

Sprout Programme Manager James Bell-Booth says the selection committee was impressed by Huck and Hawkes’ vision to create an interface that is user-friendly, takes a holistic approach, and is cost effective.

“Sensee is a programme that has been designed with the end user in mind. What farmer doesn’t want access to up-to-the-minute data on all factors culminating in overall farm productivity delivered to their smart device wherever they are? This tool definitely has potential to change a farmers life,” says Bell-Booth.

Meet the team behind Sensee in our video: